NFT RAFFI · BRAND GUIDE v1.0
Full guidelines: /brand.html on the NFT Raffi site

LOGO
- Mark: "13" drawn from one round stroke + wave. Primary = Ocean tile, Champion Gold 13, Condado Sunset wave.
- Lockups: horizontal (default), stacked (square spaces), wordmark only (when the mark is already nearby).
- Versions: color-light (light grounds), color-dark (dark grounds), mono-black, mono-white. Mark also in gold.
- Below 32px use icon/favicon.svg (heavier 13, no wave).

CLEAR SPACE & MINIMUM SIZE
- x = 1/4 of the mark height. Keep 1x clear on all sides.
- Mark: 16px / 8mm. Horizontal: 120px / 30mm. Stacked: 72px / 20mm.

DON'T: stretch, recolor, rotate, add shadows/glows, place on busy art without a scrim, retype or reorder.

COLOR
Deep Sea       #04141F  RGB 4 20 31
Ocean          #0B3F52  RGB 11 63 82
Lagoon         #1D7F8A  RGB 29 127 138
Foam           #E8F6F4  RGB 232 246 244
Champion Gold  #F0C93B  RGB 240 201 59
Condado Sunset #FF6B3D  RGB 255 107 61
Rough ratio: 60% Deep Sea/Ocean, 15% Lagoon, 13% Foam, 8% Gold, 4% Sunset.

TYPE (self-hosted, SIL OFL; see fonts/OFL.txt)
Display: Unbounded ExtraBold · Body: Inter · Code/labels: JetBrains Mono

VOICE
Condado boxer energy, underdog and honest ("Got rugged, still building"), pod over ego, trenches casual.
No price promises, no "hand-drawn" for generative work, chain-neutral until the reveal.

IMAGERY
Cartoon edition + neon line belugas. No other brands' logos, no real people's likenesses,
no drinks or cigars in ads or mint pages.

SOCIAL
x-header-1500x500.png · pfp-400.png · ig-post-1080x1350.png
youtube-banner-2560x1440.png (+ safe-area guide: keep content inside 1546x423 centered)
